Ninety Five 5 and PLAYER MAP Offer Integrated Strategic and Tactical Sales Expertise

Customers Embrace the New Solution, Double Win Rates and Generate Higher Profit Margins.

Bradenton, Fla., May 24, 2011 – Ninety Five 5, an execution-focused sales transformation platform, and PLAYER MAP, a strategic visual sales process, today announced that the complementary sales philosophies have been tightly integrated into Ninety Five 5's Sales Success System (S3), an innovative sales performance methodology. The powerful combination of sales strategy and tactics is already driving bottom-line sales improvement for joint clients such as Dell, Invensys and SAS.

"The integration of Ninety Five 5 and PLAYER MAP is helping to improve our sales force productivity and is making our sales organization more effective," said Jens Krumbiegel, Sales Trainer for Invensys. "These valuable tools will help us to win more accounts by better anticipating our prospects' needs in the context of their organization. We are now building powerful bridges and quickly getting to decision makers." 

Developed and fine-tuned over a 20-year period, PLAYER MAP was built based on the input from sales leaders in more than 50 countries around the globe. The PLAYER MAP process focuses on the organizational politics of selling. Within the Ninety Five 5 methodology, politics is the dynamic process by which people interact within an organization to make decisions that affect change.  PLAYER MAP empowers sales teams to manage complex selling situations through a one-page visual sales plan, strategically laying out all the key players involved, as well as the relationships between those players and the sales team.

"Ninety Five 5's fundamental belief is that an effective, lasting sales transformation takes place over time and must be integrated into the business as a whole," said Randy Illig, CEO of Ninety Five 5. "By fully integrating PLAYER MAP's powerful process and visual toolset into our Sales Success System, we've created the only comprehensive sales program that can help sales teams change the way they sell and how they think about selling – both from a strategic and tactical perspective."

Sales leaders can now learn from the fully integrated content aligned with the four primary phases of the Ninety Five 5 program. The PLAYER MAP sales process is incorporated into the Sales Success System, delivering a step-by-step approach to help sales teams acquire the strategy, skills and tools needed to quickly deliver measurable results. In addition, podcasts and video training tools featuring the PLAYER MAP strategy are now available on the 5 Online community, where sales teams have real-time access to sales experts, tools and resources, thought-provoking articles, interviews and industry news.

"PLAYER MAP helps sales teams visualize the personal dynamics within any selling situation and adds a strategic component to Ninety Five 5's simple and powerful approach," added Scott Leland, founder of PLAYER MAP. "By combining proven sales strategy and execution, we give sales teams a unified approach to dramatically increase win rates at higher profit margins."

About Ninety Five 5
Ninety Five 5, a sales transformation platform, was developed by recognized sales visionaries – Craig Christensen, Randy Illig and Mahan Khalsa – to provide a new approach to sales development and advancement. By bringing together the best minds in the business, it created a sales system that changes the buyer and seller relationship, taking it beyond the transactional level and making it about mutual benefit.

The Ninety Five 5 Sales Success System (S3) provides a comprehensive four-step program to simplify the sales approach, further develop sales team members and drive sales success by blending live and virtual training events, coaching sessions with seasoned Sales Guides, easy-to-follow playbooks and access to 5 Online, a state-of-the-industry online sales community. The team has written books, coached thousands of the world's top sales leaders, and grown sales organizations into the billions.